How to run successful matched giving days
Published
May 28, 2020
Matched giving is now available to everyone on Raisely, and to celebrate we've crunched some numbers, done the research, and want to take you through what makes a successful matched giving day.
With tax time is coming up in Australia, and a huge uptick in online appeals across the world, this couldn't be more timely.
In this webinar we'll take you through what we've learnt. We'll cover the impact of matched giving to your campaign progress, donation averages, donation velocity and the ROI for matched giving campaigns. We'll try to answer questions like "Does the size of my matched giving pool matter?" and "How important is matched giving to my appeal?".
Then we'll take a look at how to lay out your appeal page. We'll run through best-practices on how to structure your content, optimise for mobile, and get people excited about the double impact of their donation.
Join Raisely CEO, Tom, as he walks through best practises for a matched giving campaign.
With another B Corp recertification done and dusted, we are certainly proud of our new score and well aware of the progress that will continue! Want to join us and team up with the fundraising platform that shares your mission? 🙋🏼♀️
