Case Studies

Scaling Peer-to-peer with Raisely: Forever Projects' Journey to Their Kilimanjaro

$500,000+
raised in 3 years
2x
signups and participants
100%
fund allocation to support Tanzanian families

Engaging Supporters Through Peer-to-Peer Fundraising

Forever Projects, focusing on helping women in Tanzania break the cycle of poverty, found themselves at a crossroads when the global pandemic threatened their fundraising efforts. The organisation urgently sought a sustainable and scalable solution to not only continue their efforts but to broaden their impact.

That's when they found out about Raisely's peer-to-peer capabilities. By leveraging Raisely, Forever Projects launched the compelling ‘What’s Your Kilimanjaro?’ campaign, inviting individuals to undertake personal challenges as they invited their peers to raise funds for the cause. This initiative not only democratised the fundraising process, allowing anyone, anywhere, to contribute meaningfully but also cultivated a community of motivated supporters.

With more than double the number of signups and participants, we’ve raised $500,000 in 3 years. Raisely has supported us to go where we’ve needed to go as we’ve evolved.

Mark Dombkins, Co-Founder of Forever Projects

The ease of campaign set-up, coupled with the platform’s robust support and segmentation capabilities, equipped Forever Projects towards unprecedented success. Within three years, the organisation doubled its number of participants and raised over $500,000, significantly exceeding their initial goals.

The Problem

Forever Projects needed an efficient way to scale their fundraising efforts and support Tanzanian families, particularly amidst the restrictions of the COVID-19 pandemic.

The Solution

Implementing Raisely's fundraising platform enabled Forever Projects to launch and manage multiple peer-to-peer fundraising campaigns simultaneously.

Project Summary
Forever Projects uses Raisely's intuitive platform to create and customise their fundraising campaigns.
Leveraging Raisely's segmentation tools to send personalised messages they recruit participants.
Raisely's platform makes it easy for fundraisers to collect donations from friends, family, and extended networks.
Forever Projects uses Raisely to report back on the impact of the donations. This includes stories from the beneficiaries in Tanzania, demonstrating the tangible difference the funds have made.
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